Shankar Maruwada is the CEO and Co-founder of EkStep. Shankar is passionate about addressing social problems at scale through technology based tools. He is an entrepreneur and marketing professional with a wide range of experience working on large scale projects such as the AADHAAR, India’s national identification program, where he was the Head of Demand Generation and Marketing.

Shankar pioneered data analytics in India through, Marketics, a company he co-founded. He is an investor in startups and a mentor to entrepreneurs. He is an alumnus of Indian Institute of Management-Ahmedabad and Indian Institute of Technology-Kharagpur.